Stryker
Strategic Marketing Lead at Stryker
Job Description
Take the lead as a Strategic Marketing Manager in Medical Education at Stryker, shaping strategies that drive our Extremities portfolio growth in Canada. Engage with healthcare professionals while enhancing customer experiences.
Your role is crucial in setting the strategic direction and ensuring the execution of innovative marketing campaigns that align with global strategies. Collaborate closely with internal teams and local marketers to develop educational initiatives and marketing assets tailored for maximum brand impact. This position not only shapes customer engagement but also incorporates product lifecycle management to optimize brand performance and market share.
Key Responsibilities:
• Define strategies for portfolio growth and customer engagement
• Create and manage marketing assets and campaigns
• Collaborate with teams on annual marketing plans
• Build relationships with key customers and stakeholders
• Develop impactful training content and programs
Your role is crucial in setting the strategic direction and ensuring the execution of innovative marketing campaigns that align with global strategies. Collaborate closely with internal teams and local marketers to develop educational initiatives and marketing assets tailored for maximum brand impact. This position not only shapes customer engagement but also incorporates product lifecycle management to optimize brand performance and market share.
Key Responsibilities:
• Define strategies for portfolio growth and customer engagement
• Create and manage marketing assets and campaigns
• Collaborate with teams on annual marketing plans
• Build relationships with key customers and stakeholders
• Develop impactful training content and programs