The Goodyear Tire & Rubber Company

Senior Manager, Channel Development_Online

📍 Location
Shanghai, China
⏰ Job Type
Full-time
📅 Posted
February 22, 2026

Job Description

You're responsible for E-Commerce Strategy Development:

+ Develop and implement a comprehensive, insight-driven strategy to accelerate business growth

You're responsible for Channel Performance Optimization:

+ Enhance platform partnerships and oversees operations
+ Develop and implement promotional plans for key online events and new product launch
+ Leverage digital tools and analytics to track performance and inform strategy
+ Manage channel development budgets and allocate resource efficiently to maximize ROI

You're responsible for Revenue Management

+ Analyze sales data (sell-in, sell-out) to identify distribution gaps, emerging opportunities and potential risks
+ Provide actional insights to enhance revenue performance and close gaps

You're responsible for Innovation and Trends:

+ Stay updated on e-commerce trends, emerging technologies, and consumer preferences
+ Introduce innovative strategies and tact...

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