Electronic Arts
Senior Analytics Expert at Electronic Arts
Job Description
Join Electronic Arts as a Senior Creative Analytics Lead in Vancouver, BC, specializing in marketing data insights. Guide creative performance measurement and optimize decision-making processes.
This hybrid position will have you establishing EA’s creative analytics capabilities, focusing on how marketing content is analyzed and improved. By directing a team of analysts, you will embed insights into marketing strategies and help in decision-making for various campaigns. Your role is pivotal in connecting data with creative outcomes.
Key Responsibilities:
• Define frameworks to measure marketing content effectiveness
• Oversee the analysis of campaign data for insights
• Apply research insights to marketing decision-making
• Produce data recommendations for partners
• Develop tools to support ongoing learning
Requirements:
• Bachelor’s degree in marketing or similar
• 6+ years in analytics or insights
• Proficient in SQL, R, or Python
• Understanding ...
This hybrid position will have you establishing EA’s creative analytics capabilities, focusing on how marketing content is analyzed and improved. By directing a team of analysts, you will embed insights into marketing strategies and help in decision-making for various campaigns. Your role is pivotal in connecting data with creative outcomes.
Key Responsibilities:
• Define frameworks to measure marketing content effectiveness
• Oversee the analysis of campaign data for insights
• Apply research insights to marketing decision-making
• Produce data recommendations for partners
• Develop tools to support ongoing learning
Requirements:
• Bachelor’s degree in marketing or similar
• 6+ years in analytics or insights
• Proficient in SQL, R, or Python
• Understanding ...