American Express
Marketing Analyst for Customer Retention
Job Description
Join the International Card Services team at American Express as a Marketing Analyst focused on enhancing customer retention and engagement. Drive loyalty initiatives and optimize servicing experiences for both consumer and commercial clients.
In this pivotal role, you will manage retention strategies while collaborating with Global Servicing and marketing stakeholders. Your analytical skills will be key in exploring new communication methods and improving customer interactions. You’ll also analyze data to provide insights that inform successful channel management and targeting strategies.
Key Responsibilities:
• Proactively manage retention channel and monitor trends
• Collaborate with stakeholders on effective execution of strategies
• Analyze data to develop profitable recommendations
• Measure initiative success and present findings
• Compile monthly reports and analyze key indicators
Requirements:
• University degree in Business or Marketing
• Strong ...
In this pivotal role, you will manage retention strategies while collaborating with Global Servicing and marketing stakeholders. Your analytical skills will be key in exploring new communication methods and improving customer interactions. You’ll also analyze data to provide insights that inform successful channel management and targeting strategies.
Key Responsibilities:
• Proactively manage retention channel and monitor trends
• Collaborate with stakeholders on effective execution of strategies
• Analyze data to develop profitable recommendations
• Measure initiative success and present findings
• Compile monthly reports and analyze key indicators
Requirements:
• University degree in Business or Marketing
• Strong ...