BMO Financial Group
Hybrid Campaign Manager Toronto Area
Job Description
Take the lead in customer engagement as a Campaign Execution Manager based in hybrid Toronto. Manage effective marketing campaigns focusing on customer acquisition and retention strategies.
With at least 5 years in campaign management within a financial context, you will act as a technical leader ensuring proper execution and compliance across campaigns. Your focus on analytics will guide improvements in lead management and campaign optimization.
Key Responsibilities:
• Create actionable execution plans based on business objectives.
• Direct delivery of outbound campaigns for retail banking services.
• Monitor and approve campaign setups with partners.
• Analyze lead funnel metrics and improve conversion tactics.
• Ensure compliance with all regulatory marketing standards.
Requirements:
• Degree in Marketing, Business, or related area.
• 5+ years in marketing operations or campaign delivery.
• Experienced with CRM tools like Unica Campaign.
• Advance...
With at least 5 years in campaign management within a financial context, you will act as a technical leader ensuring proper execution and compliance across campaigns. Your focus on analytics will guide improvements in lead management and campaign optimization.
Key Responsibilities:
• Create actionable execution plans based on business objectives.
• Direct delivery of outbound campaigns for retail banking services.
• Monitor and approve campaign setups with partners.
• Analyze lead funnel metrics and improve conversion tactics.
• Ensure compliance with all regulatory marketing standards.
Requirements:
• Degree in Marketing, Business, or related area.
• 5+ years in marketing operations or campaign delivery.
• Experienced with CRM tools like Unica Campaign.
• Advance...