Georgian College
Director of International Marketing Strategy
Job Description
We are looking for an innovative leader to guide our international marketing efforts by effectively utilizing data insights to enhance recruitment strategies. This position focuses on driving sustainable growth in the global education sector.
In this multifaceted role, you'll work collaboratively across departments to shape marketing strategies that resonate with diverse international audiences. Your background in B2C and B2B marketing, along with your analytical skills, will help inform key decisions that enhance brand presence and engage potential students.
Key Responsibilities:
• Develop and execute international brand marketing strategies
• Analyze market performance to shape enrollment priorities
• Create effective B2B and B2C marketing plans
• Direct digital marketing and content initiatives
• Manage financial resources to align with business goals
Requirements:
• Degree in Marketing or related discipline
• 10+ years in multi-market brand management<...
In this multifaceted role, you'll work collaboratively across departments to shape marketing strategies that resonate with diverse international audiences. Your background in B2C and B2B marketing, along with your analytical skills, will help inform key decisions that enhance brand presence and engage potential students.
Key Responsibilities:
• Develop and execute international brand marketing strategies
• Analyze market performance to shape enrollment priorities
• Create effective B2B and B2C marketing plans
• Direct digital marketing and content initiatives
• Manage financial resources to align with business goals
Requirements:
• Degree in Marketing or related discipline
• 10+ years in multi-market brand management<...