Digital Marketing Strategist

Overview

You are a strategy‑savvy marketer looking to work at a fast‑growing digital marketing team seeking to make a real impact. As an integral member of a growing team, the ideal candidate will hit the ground running and feel comfortable engaging with each OTBX team member to communicate creative ideas, lend expertise and support wherever needed.

The Marketing Strategist will be responsible for driving the strategy and execution of all work related to our clients' marketing lifecycle. Working as a part of a pod‑based agency team, as the Marketing Strategist, you’re responsible for identifying audience needs and deeply understanding their behaviours, pain points, and motivations. You’ll use those insights to build and execute customer marketing lifecycle programs that deepen customer relationships at scale and drive acquisition/engagement KPIs.

It is critical that you have in-depth understanding of concepts like the customer journey, inbound marketing,...