Sherwin-Williams
Digital Marketing Specialist
Job Description
The Marketing Communications Specialist - Digital for the Protective & Marine Coatings Division (P&M) of Sherwin-Williams’ Performance Coatings Group will lead execution of digital customer engagement programs to further brand awareness and demand creation for all Protective & Marine market segments. This role supports a team of 25 marketing and sales members driving more than $164M in revenue.
The marketing communications specialist will assist with planning and execution of digital customer engagement tactics in support of division sales and share growth goals. This role will support the marketing engagement manager and marketing communication managers in implementing inbound marketing programs including email engagement programs, social media, customer webinars, digital tools, and marketing data integration. In addition, this role will collaborate with the digital marketing team and external agencies to request, analyze and prepare customer engagement analytics.
...
The marketing communications specialist will assist with planning and execution of digital customer engagement tactics in support of division sales and share growth goals. This role will support the marketing engagement manager and marketing communication managers in implementing inbound marketing programs including email engagement programs, social media, customer webinars, digital tools, and marketing data integration. In addition, this role will collaborate with the digital marketing team and external agencies to request, analyze and prepare customer engagement analytics.
...