Link-Worldwide
Digital Content Testing Lead (San Pedro Tlaquepaque)
Job Description
Responsibilities
- Develop and execute comprehensive research strategies aligned with organizational goals.
- Collaborate with cross-functional teams to identify research objectives and key performance indicators.
- Conduct in-depth quantitative and qualitative research using a variety of methods such as surveys, A/B testing, user interviews, and usability studies.
- Analyze and interpret data to extract meaningful insights and actionable recommendations.
- Utilize and stay updated on various online testing tools to design experiments, collect data, and measure outcomes.
- Implement and manage online testing protocols, ensuring the accuracy and reliability of results.
- Be our liaison with 3rd party research companies.
- Effectively communicate research findings to both technical and non-technical stakeholders.
- Prepare and deliver compelling presentations that convey complex research insights in a clear and accessib...