Digital & Content Marketing Specialist

Donaldson is committed to solving the world's most complex filtration challenges.Together, we make cool things.As an established technology and innovation leader, we are continuously evolving to meet the filtration needs of our changing world.Join a culture of collaboration and innovation that matters and a chance to learn, effect change, and make meaningful contributions at work and in communities.Role ResponsibilitiesDemand Generation & Digital Transformation: Manage digital platforms (web, e-commerce, portals, automation, HighSpot), including content, sales plays, and performance analytics.Brand: Define positioning, messaging, and go-to-market narratives to drive engagement, lead generation, conversion, and sales enablement.Commercial Enablement: Develop digital and physical sales tools such as webinars, demos, video selling, email campaigns, and podcasts.Lead Management & CRM: Oversee lead nurturing and CRM integration using MS Dynamics 365 and Marketo to ensure timely follow-up...