B2B Digital Marketing Specialist at Mafna

Elevate your career with Mafna Air Technologies as a B2B Digital Marketing Specialist based in Cambridge, Ontario. Focus on content creation, email campaigns, and LinkedIn outreach to target industrial sectors.
Mafna is seeking a full-time Digital Marketing Specialist dedicated to enhancing our HVAC solutions' visibility. Ideal candidates will possess 2-3 years of digital marketing experience, particularly within B2B and industrial environments. You'll develop strategies, craft compelling content, and manage marketing campaigns that resonate with both technical and non-technical audiences.
Key Responsibilities:
• Create and execute digital marketing strategies for HVAC solutions
• Develop engaging website copy, blogs, and case studies
• Manage segmented email marketing campaigns and track performance
• Optimize LinkedIn outreach for lead generation
• Collaborate with sales and engineering teams on marketing content
Requirements:
• 2-3 years of digital marketi...